D7.2 Community Outreach and Policy Briefing

D7.2 – Community Outreach and Policy Briefing is the public deliverable of the H2020 project PLUGGY. This is an accompanying report of the actual initiatives and activities developed within the framework of PLUGGY Project’s communication and dissemination strategy, as outlined and described in detail in WP7. The first draft of this document presents the community outreach and policy briefing activities of PLUGGY up to month 12. The second draft presents the equivalent activities up to month 24.

During the first 12 months, and following the guidelines outlined in D7.1 Communication and Dissemination Strategy, PLUGGY’s Users Community has been elaborated and the Community Outreach Database has been built, in order for the Communication and Dissemination Strategy to be applied through various related initiatives. The first activities of this sort are namely the sending of an awareness-raising mass mail to all audiences of PLUGGY, in order to introduce them to the project and activate their awareness and engagement to it. Moreover, in order to attract the younger generations’ engagement with PLUGGY’s assets, PLUGGY has welcomed the students’ community and involved them creatively to the project’s concept and vision. Furthermore, PLUGGY’s promotional
material (giveaways) for the Users’ Community have been designed and produced, as part of the project’s Communication and Dissemination Strategy.

During the second year of the project (M13-24), the further exploitation of the Community Outreach Database has been restricted due the limitations set by the EU General Data Protection Regulation (GDPR) and all contacts have been sent a specially designed mail with GDPR-compliant information and guidelines regarding their options in
relation to getting informed about PLUGGY’s further news and evolution. PLUGGY initiated liaisons and collaborations with several European Research and Technological Development initiatives. The collaboration with the student community successfully continued. Also, during summer 2018, a digital campaign ran through PLUGGY’s social media, aiming to instigate social interaction and response from the public regarding PLUGGY’s philosophy and objectives. At the same time several evaluations took place and more specifically in Piraeus Bank Cultural Foundation’s Silversmithing Museum in Ioannina, Greece regarding PLUGGY’s Social Platform, Curatorial Tool and AR app, motivating museum visitors as well as selected cultural heritage specialists and professionals to interact with PLUGGY and provide useful feedback and user implications. Furthermore, policy-briefing activities were initiated in order to engage the European Authorities with the activities of PLUGGY.

During the third and final year of the project (M25-M36) community outreach activities continued, introducing PLUGGY to general-public and expert audiences as the project and its various application evolved towards their final versions. The project’s consortium also D7.2 – Community Outreach and Policy Briefing Dissemination Level: PU PLUGGY / GA# 726765 Plug into Cultural Heritage 7 continued the policy-briefing activities updating the European Authorities about the project’s evolution towards its finalization.

Download it!